»Networking for Life« is the Panasonic Motto for the IFA 2005 in Berlin. The structure of the trade show booth is developed solely from this slogan. The three main brands are presented by particular product worlds, which are arranged around a central spot. A 360-degree projection links the product worlds together while visualizing the network as a panorama, as a landscape of intersecting lines.

Fair-stand Design and Concept, Graphic Design

ATELIER BRÜCKNER

Film and Media Concept with

Marc Tamschick, m box bewegtbild GmbH

Photography

Markus Mahle